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Estela Niedo-Williams, CEO of Estela NW Creation

Teamwork Makes YOUR Dream Work!

We handle all the 'other stuff' that comes with being a successful published author, so that you can focus on doing what you do best...
             Creating your next BEST SELLER!

ARC Teams & Social Media 

Graphics & Newsletters

Websites  & eCommerce

Vellum Book Publishing & Proofreading

Testimonials

New York Times Best Selling Author

Estela Niedo-Williams is fast, efficient, and a pleasure to work with. She takes care of a lot of business that I either don’t have the time for or (frequently) don’t know how to do. I love her graphics. Estela has increased my social media presence and my newsletter readership. She is quick to respond when I have an unexpected task pop up, and she gives me a gentle nudge when I haven’t been paying attention to dates.

USA Today Best Selling Author

Estela is a FANTASTIC personal assistant! I've worked with her for years, starting with management of my Facebook reader's group, then moving into other areas (content creation, promotions, etc) as our relationship has grown. She creates amazing social media content, is very well-connected in the genre with writers, reviewers and influencers, and she's so supportive and enthusiastic. A true partner in the publishing game. I brainstorm with her about promotions, contests, anything I have going on. She always has good ideas and advice! She'd be an asset to any author who is building their business.

RITA® Award Nominated Author

Estela is responsive, creative, and an intricate presence in the author/reader community. I am extremely lucky to have her on my team and don’t know what I would do without her!

USA Today Best Selling Author

Estela is nothing less than my extra brain. She keeps me on task and takes care of so many items on my to-do list which really frees me up to keep my focus on my writing. That assistance makes her invaluable. Her genuine love and affection for the romance genre adds another layer to her skills as an assistant. She brings with her the perception as a reader. This really another layer to the tasks she does for promotion like graphic creation and reels. She knows what readers are looking for; she speaks their language so she often has ideas that far surpass the ones I come up with on my own.

USA Today Best Selling Author

Estela and her team provide the top-notch, hands on assistance I’ve been waiting my entire career to find. From designing graphics and pulling quotes to keeping my website up to date, she has all the skills to keep my author business in line.

USA Today Best Selling Author

Passionate… talented… professional… Estela is an absolute delight to work with, with her true love for the genre of romance and her knowledge of the promotional side of the business. For an introvert author like myself, she’s an essential part of helping to build my brand and amplify my reach on social media. I can give her an idea—or perhaps more often, she gives me the idea—and she will not only run with it, but the end result will be beautiful and exactly right.

USA Today Best Selling Author

Estela has been a lifesaver! She doubled my reader group within the first six months after I hired her, and she keeps my group highly engaged. She seems to read my mind, always knowing exactly what I need from her. I don't know what I'd do without her. And Patrick is great with the technical stuff!

Multi-Award Winning Author

I love having Estela as a PA! She is quick to respond, professional, and takes her job very seriously. I would easily recommend her to anyone who needs help getting started in this market, or for an established author who needs some additional assistance. She knows what I need before I do!

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